Hair Serum Market Outlook, Industry Size, Growth Factors, Investment Opportunity 2024-2032

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The global hair serum market size reached US$ 1,232.2 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 2,338.9 Million by 2032, exhibiting a growth rate (CAGR) of 7.2% during 2024-2032.

Summary:

  • The global hair serum market size reached US$ 1,232.2 Million in 2023.
  • The market is expected to reach US$ 2,338.9 Million by 2032, exhibiting a growth rate (CAGR) of 7.2% during 2024-2032.
  • Based on the region, the market is classified into North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.
  • By the nature, the market is segmented into organic and conventional.
  • Based on the product type, the market is divided into hair treatment serum and hair styling serum.
  • On the basis of the distribution channel, the market is categorized into supermarkets and hypermarkets,
  • specialty stores, pharmacy and drug stores, online stores, and others.
  • The growth of e-commerce is making it easier for customers to access a wide range of products. Innovation in natural and organic hair serums is catering to the rising preference for chemical-free and eco-friendly products.
  • The growing influence of social media and beauty influencers is shaping consumer preferences toward professional-grade serums.

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